"In the prism of our vision, every child is a precious pearl, reflecting the light of love, education and emancipation within the New Horizons family."
Making elegance a value that transcends differences
Elegance sets us apart, and brings us together. Elegance isn’t just a matter of style: it’s an attitude. For each of us, it is the inner demand that guides our choices. Because it calls on us to give the best of ourselves, it sets us apart. But without opposing each other, because elegance has the wonderful property of not dividing: those who assert their singularity with elegance, accept and recognize that of others. To each his own elegance. Regardless of rank, gender or cultural origin, elegance unites people beyond their differences.
If elegance resonates so strongly at the heart of Lacoste values, it’s because we know that it contributes to building a more inclusive, tolerant and supportive society. Elegance has this power. Our actions are all inspired by this conviction.
Freeing movement and connecting cultures
From this raison d’être flows our brand mission, which is above all to liberate movement, act without hindrance and dare to go beyond codes to better unite us. This mission translates our convictions into action.